Our Story
Driven by mother’s love and fuelled by a passion to support families, ThoughtFoodz paves the way to vibrant health and wellbeing through the power of right food choices.
Our journey began with a moment of contemplation when I became a mother. I was adamant about not giving my little one the industrial Chyawanprash, which contained sodium benzoate, and the hormone-loaded ghee with antibiotics and cruelty was also not on my wish list. Although both were nutritious, the presence of unnatural ingredients overshadowed the nutritional benefits. In response, my mother-in-law, Anita Jain, experimented with a passed-down recipe, and it turned out exceptionally well. As more friends and family expressed interest, we realized the potential to create something more nutritious and wholesome to cater to a larger audience.
With my background in nutrition, we made several adjustments to the recipe, resulting in our Beyond Chyawanprash. This product not only offers balanced nutrition but has also gained immense popularity in the consumer market due to its rich taste. My husband, Amit Jain, seized the opportunity to envision ThoughtFoodz, further inspiring my father-in-law, Mukesh Jain, to turn his dream of organic farming and cruelty-free dairy farming into reality. This is how Taroba Nature Farm was established in our native Rajasthan. Our motto is to deliver goods from nature in their purest form, ensuring they are beneficial for you.
As a mother, I understand the needs of both mothers and their children. With the active involvement of my entire family, we are now able to address the comprehensive requirements of the whole family. Starting from one product, we have expanded to 51 and continue to grow.